International Postgraduate Research Colloquium

IIUM

10th At BSRI

8th At BSRI

6th At BSRI

5th At IIUM

IPRC 10th At BSRI THAILAND

List Of Papers

No.	Article	Page
1	Consumers’ Decision Making in Street Food Purchasing and Food Safety in Nakhon Si Thammarat Province, Thailand	1–24
	Jatuporn Khongtong, Muhammad Shahrim b AbKarim, Mohhidin Othman and Jusang Bin Bolong
2	Effects of Communication Barriers in Marriage	25–38
	Uma Devi Krishnan and S. Annie Margaret
3	Food Cultural Wrapping Heritages of Japanese and Thai for the Food Package Development	39–47
	Sineenart Laedpriwan
4	Strategies for Thai Culinary Tourism	48–58
	Termsak Singsomboon
5	Thai Consumer Engagement on Facebook Fan Pages: Marketers’ Perspective	59–72
	Wasupol Tresopakol
6	The Concept of Human Power in Court Ritual Dance and Folk Ritual Dance in Thailand	73–78
	Chawarote Valyamedhi
7	The Importance of a Partner Relationship for an International Joint Venture (IJV) Success: Case Study of the Thai-Japanese IJVs in Thailand Industrial Sectors	79–110
	Wanida Wadeecharoen, Athiwat Kanjanavanikul, Rungson Lertnaisat and Sombat Teekasap
8	Using of Social Marketing to Enhance Capacity of ASEAN Community-Based Tourism	111–127
	Sumalee Nunthasiriphon and Rugphong Vongsaroj

	Cover
	Foreword
	Opening Address
	Welcome message (Dr. Harris Shah Abd Hamid)
	Welcome message (assoc. Dr. Dusadee Yolao)
	Inception (assoc. Dr. Pachongjit Intasuwan)